Jen Walton’s Tips From The Top

Jen Walton

REAM: What’s the most important piece of advice you’ve received during your time as a real estate agent?

Walton: Time is of the essence. Know your paperwork, pay attention to your dates and keep a calendar of deadlines. Every transaction is different, knowing your paperwork and knowing your dates will allow you to confidently navigate the process for yourself and for your clients.

REAM: What’s your best tip to give to a new agent as they are beginning their career?

Walton: Stay positive! Real estate is a difficult business – allow yourself time to get acclimated. As a new agent, it’s important to set realistic goals and expectations. Success does not happen overnight – it is a direct result of dedication and hard work. It is up to you to build your business and the sky is the limit.

REAM: What is your biggest challenge running a business? How do you overcome it?

Walton: My biggest challenge is turning off. There are many variables in real estate, which is one of the reasons I love it so much. Developing marketing strategies, client relationships, following timelines and everyday paperwork. It’s exciting and challenging, but it also makes it difficult at the end of the day to sit back and say this can wait until tomorrow. I’m a perfectionist and self-admitted workaholic, but making time to do the things you love and spend time with friends and family is extremely important to staying balanced, energized and motivated.

REAM: What are some of the habits you’ve developed that have led to your success?

Walton: I have never been a “sales” person. I believe that if you do what you love, success will follow. It’s not necessarily a habit, but enjoying what I do is a key factor in my success. I consistently market my team and believe in the power of branding. Whether it’s old-school print or social media outlets, I make it a point to consistently keep my brand in front of people. Keeping up communication with clients and fellow REALTORS® is also a major factor.

REAM: How do you work to maintain balance between your home life and work life?

Walton: This is difficult, but so very important. There are certain times that you need to put your phone away and be where you are. It is extremely easy to make yourself available 24/7, but this can quickly become an all-consuming way of life. You need to establish boundaries for yourself and your clients. Dedicated personal time will help give you a sense of balance. For me, coffee in the morning with my husband and our dogs, and just taking in the peace and quiet, is the perfect way to start the day.

REAM: What separates a good agent from an excellent agent?

: Great question! Communication and dedication. An excellent agent is going to communicate from the beginning to the end – with their client, with fellow REALTORS, mortgage lenders, title agents. They are going to know and understand what is going on at all times during the process. They are also going to establish a plan of action and stay dedicated to carrying this plan forward. Some agents will sign the listing contract, give it a few weeks, and then lose their focus. An excellent agent is going to make their client feel like a priority from start to finish. Remember that communication doesn’t end at the settlement table, you’ve earned a client, don’t let them slip away.

REAM: How are you involved in the local community?

Walton: I am extremely involved in my community. A lifetime resident of Bucks County, I have involved myself in everything from politics, to local music, to charity. I am a current board member and former president of the Central Bucks Rotary Club, and strong believer in service above self. Being a part of your community is an important aspect of your business and your sphere. Real estate is, and always will be, a neighborhood profession. Be a part of your neighborhood.


Jen Walton is a licensed Pennsylvania REALTOR with 18 years of experience in residential, new construction and commercial real estate in Bucks and Montgomery counties. She is a consistent top producer, top listing agent, recipient of Philadelphia Magazine’s 5-STAR Award in 2013, 2014 & 2015, and has been recognized as a leader in the region by Weichert Realtors. For more information, visit